"Everything" is the key word. Step one is knowing your target market. The most common mistake we see is clients throwing money at whatever advertising opportunity comes up. All those opportunities cost money and before you know it your budget is gone. Come up with a targeted marketing plan and stick to it!
Think of the web and your website as another physical store or business location. Most people will research your business online before ever coming to your door. If you're not being found online, you're not being found period.
We'll outline a custom marketing plan based on our consultation with your business. It will be filled with ideas of ways for you to reach your target market. Some of those ideas will be things you can do personally, others will be professional services or packages provided by your consultant.
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